VYAS, SHYAM BABU <br/><br/>
MARKETING AND CONSUMER BEHAVIOR  BASIC CONCEPTS 
SHYAM BABU VYAS 
 - JODHPUR  M. A. R. C. GROUP  1990 
 - 404+xix p. 
 -  - .
<br/><br/><label>ISBN: </label>
<br/><br/><label>Source: </label>38337 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Consumers -- Psychology<br/> Consumption (Economics) -- Psychological aspects<br/>BUSINESS (ENTERPRISE MANAGMENT, AUX.SERV<br/>Consumer behavior
<br/><br/><label>Dewey Class. No.: </label>E-658.8342  / VYA-M